Press Center


Patty Meister
Director of Zengagement

Zentila Debuts Industry’s First Negotiation Engine

April 19, 2016

Zentila Debuts Industry’s First Negotiation Engine Tracks and Stores Negotiations Automatically ORLANDO, Fla., (April 19, 2016) – Venue sourcing and booking provider Zentila released the industry’s first realtime negotiation engine today. Called Negotiation Tracker™, it powers negotiations and takes the complexity out of booking meetings and events. With hotel occupancy approaching record highs and venue demand outpacing supply growth, negotiating value has become more complicated. Negotiation Tracker simplifies the process, by tracking all communication that takes place during negotiations and storing it in one place.

No Lead Left Behind: Zentila Releases Major Enhancements for Hotels

January 21, 2016

New technology released this week by strategic sourcing provider Zentila gives hotels powerful tools for managing leads to book more group business. “The aim is to assure no Zentila lead ever goes unattended,” says Mike Mason, the company’s founder and CEO. “Zentila helps properties maximize sales with the highest conversion rate of any sourcing technology in the business. Our latest upgrade builds on the momentum to further streamline the process of managing leads and simplify communications between planners and hotels.”

Zentila Launches Game‐Changing Solution for Citywide Conventions

November 05, 2015

Planning citywide meetings and conventions is easy with a new solution just out from Zentila. The technology, CityWide, enables planners to manage a full range of options to maximize value on large, multi‐venue events. “CityWide is the first technology smart enough to handle different dates, meeting venues, room blocks, concessions and fees simultaneously,” says Mike Mason, CEO, Zentila. “It helps planners quickly evaluate multiple offers from numerous venues to build the best possible scenario for their events.” The breakthrough solution combines two new technologies, allowing planners to easily manage all the critical information.

Industry Leader Joins Zentila As Chief Operating Officer

October 07, 2015

ORLANDO, Fla. (Oct. 7, 2015) – Strategic sourcing technology provider Zentila announced the appointment today of Brad Langley, CITE, as chief operating officer. Langley brings to Zentila a depth of experience, having driven growth at world-leading meeting, incentive and travel companies for the past three decades. “Brad’s innovative strategies have led to significant gains across the board, in sales, revenue, employee engagement and customer satisfaction and retention,” says Mike Mason, founder and CEO, Zentila. “He’s a collaborative and inspiring leader, who also brings to the table a wealth of experience in the third-party planner world. In addition to directing Zentila’s overall operations, Brad will be a tremendous asset to illuminate3P, our newest solution developed for third-party planners.”

Certain and Zentila Team Up, Deliver Comprehensive Event Sourcing and Management Solution

August 24, 2015

Planning and managing flawless events is seamless now thanks to new product capabilities announced today by tech companies Zentila and Certain, Inc. The best-of-breed integration combines Certain’s powerful event management platform with Zentila’s strategic sourcing solution. The result is the industry’s first fully customizable solution covering key aspects of the meeting and event lifecycle, from meeting requests, sourcing, booking and cost control to attendee registration and event management.